June 4th's Webinar - "Winning at the Discussion of Price"
Price Becomes an Issue When There is an Absence of Value". If you want to win during the discussion of price you must succeed in building a robust value proposition. "Winning at the Discussion of Price" webinar outlines how to avoid price from being the major point of discussion during the "Road to the Sale" and aims at how to focus instead on the machine. The webinar is designed to leave its attendees with valuable resources they can use in addressing customers concerns while presenting payment and purchase option.