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Andrew, Cavallaro-Neubauer Chevrolet Finance Manager
Ivan Then, Bronx Honda Finance Manager
Learn F&I Tips And Tricks From Gerry Gould Live

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Ivan Then
Ivan Then, Bronx Honda
Finance Manager

Training With F&I Expert Gerry Gould

Gerry Gould
Gerry has 30 years in the business - including Regional F&I Director for AutoNation and has trained and coached thousands of automotive professionals and managers.
Learn F&I Tips And Tricks From Gerry Gould Live

“Gerry has excellent people skills and the ability to motivate others. He trained me for my first management position as business manager in the mid 90s. I continue to use those skills in my current position in national marketing.”

Steve Martell

Steve Martell

Gerry Gould
Meet Your Coach Gerry Gould With over 30+ years of invaluable automotive sales and management expertise, Gerry stands as a well-regarded leader in the industry. His journey began at Fitzgerald Hicks Dodge in Salem, NH, where he sharpened his skills as a sales consultant in a dealership led by his father, the general manager. Setting out on entrepreneurial ventures, Gerry and his father later opened Gould Auto Sales, an independent pre-owned dealership in Lawrence, MA, leaving an indelible mark on the automotive landscape. Following the sale of Gould Auto Sales, Gerry made his mark at Ira Oldsmobile-Toyota in Danvers, MA, swiftly ascending through various front-end management positions. In 1996, Gerry brought his wealth of knowledge and experience to David Lewis & Associates, dedicating himself to the training and development of others. His success at David Lewis & Associates paved the way for a new chapter in Florida, where he assumed the role of Florida's Regional F&I Director for AutoNation, the nation's largest automotive retailer, until 2009. Gerry's passion for elevating F&I performance and development led him to become the Director of Training for United Development Systems. Throughout his illustrious career, Gerry has been a sought-after speaker and workshop leader at conferences, sharing insights on automotive front-end operations. He has also crafted comprehensive Sales and F&I Management training programs and contributed extensively to industry journals. Now, Gerry brings his unparalleled expertise to empower US car dealership owners. Join forces with Gerry to revolutionize your dealership and propel it to new levels of success – where experience, knowledge, and innovation join together for exceptional results.
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